What is Landing Page Conversion Rate? Landing Page Conversion Rate is going to be fundamental for any business who cares to grow their online revenue. Loosely defined, your landing page conversion rate is the percentage of visitors to your landing page who have taken action to your desired conversion. Whether that be leads signing up […]
Sales and Marketing alignment can help businesses become 67% better at closing deals… We’ve compiled 27 proven strategies to increase lead quality for your business to help bridge the gap between Marketing and Sales.
Looking for a quick guide on setting up your Facebook Ads Pixel & Aggregated Event Measurement post-iOS 14.5? I’ve got you covered within five minutes… Even if you are currently not running Facebook Ads or don’t plan to just yet, you may want to in the future. So you’ll want to turn on your Facebook […]
A Marketing Qualified Lead is typically known as an “MQL”, which by unofficial definition is a lead who has familiarized themselves & taken action with your Brand from Marketing touchpoints. The first and most important thing of note is that an MQL is more likely to convert when compared to ice-cold leads. Marketing Qualified Leads […]
